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Google needs a full year to sell as many smartphones as Apple sells in a week

February 13, 2018

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All of Google’s recent moves prove that, more than ever, Google wants to be more like Apple. It wants to make the same high-end products Apple delivers, it wants to create its own custom hardware for them, it wants to control the software experience, and it even wants to improve user privacy.

The Pixel phone series is a testament to that, the pinnacle of Google’s ambitions to date. We do expect Google to improve the Pixel in future years and actually become a decent iPhone alternative, as both Pixel series have had to deal with plenty of controversies.

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