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Twitter Is Inviting Users to Become ‘Twitter Insiders’ to Help Brands

June 7, 2016

Twitter has retained a research firm to support a new program called Twitter Insiders, Motherboard learned earlier today, which is described as an “exclusive community” where these select users will play a “leading role in making the platform better for brands”—not Twitter itself, mind, but how brands use Twitter to reach me, you, and all 310 million of the service’s monthly active users.

Twitter pitches Insiders as being a community where you’re able to share “thought-provoking discussions with like-minded people” and “debate… how you use Twitter services like Periscope, Vine, & Moments,” the curated tweets featured that launched in October 2015.

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