A new survey from PYMENTS.com today suggests that just 6% of iPhone owners in the United States opt to use Apple Pay in stores, despite having the feature set up on their device. The survey shows that “93.9% of consumers with Apple Pay activated on their iPhones do not use it in-store to pay for purchases.”
The data is based on a national study conducted by PYMENTS with 3,671 consumers in the United States. One interesting tidbit in the data is that mobile wallet usage declined amid the COVID-19 pandemic: