Back in June, Twitter began rolling out a new feature called “Location Spotlight” to a limited number of professional accounts so that these accounts could have location and contact information on their profile. Starting today, Twitter now lets any business account use the new Location Spotlight feature.
As reported by TechCrunch, Location Spotlight was only available to users located in the US, UK, Canada, and Australia. From now on, the feature will be available to all business accounts around the world. Twitter said that these options aim to make it easier for consumers to reach businesses directly from the social network.