The iPad continues to dominate the global tablet market, and in Western Europe its lead widened during the second quarter of the year thanks in part to the new M1 iPad Pro, which has performed well in the region.
Apple is the market leader in Western Europe with a 36% share
The latest market data from Canalys reveals that Apple iPad shipments in the Western European region increased a massive 73% year-on-year between April and June 2021, boosting the overall tablet market to 7.9 million units.
