In this digitally enabled world, it’s easy to be distracted by the wealth of technology now available. Mobile apps and devices are transforming the nature of logistics, for example, with devices now being used to track consignments, plan and monitor routes. Features from identifying gas station locations to directly updating customers are becoming part and parcel of the logistical journey.
It would be trite to suggest that such capabilities are inadequate, as they quite clearly bring a great deal of value. For example, a local business with which I am familiar has improved visibility on its delivery team, to the extent that it can respond better to customer complaints. On one occasion, mobile technology proved that a driver was driving under the speed limit through a village, when a complainant said he was not.
