An interview with one of WhatsApp’s co-founders earlier this week confirmed that Brian Acton and Jan Koum left Facebook over huge differences with Mark Zuckerberg and Facebook’s leadership about how WhatsApp should make money. The same article reveals that WhatsApp is indeed getting ads, and explains what will happen with encryption.
We always knew that Facebook would one day want to ruin WhatsApp someday, and it looks like we’re getting closer to that moment. In a way, it’s understandable. Facebook paid some $22 billion for the chat app, and it wants to make that money back. Internally, Facebook had a target of $10 billion revenue run rate within five years of monetization, the Forbes’ report says.