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Apple TV 5th gen: what will we see from the new Apple TV?

September 8, 2017

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When it comes to TV streaming boxes, it’s safe to say the Apple TV isn’t exactly king of the hill. We’re currently in the product’s fourth generation, and Apple hasn’t delivered on the TV revolution it promised.

In fact, it’s struggling to compete with other streaming options like Amazon Fire TV, Chromecast, and Roku, all of which hold over 20% of the collective marketshare while Apple struggles to hold on at just 15%.

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