Earlier this year Apple announced that it would expand its ad business by adding new ad slots to the App Store. Although details of when the new ad slots would become available to developers were uncertain at the time, a new CNBC report claims that Apple will put this expansion into action by the end of this year.
According to the report, some developers received an invitation from Apple on Tuesday to an online session focused on App Store ads. The invitation says that new “ad placements” in the iOS App Store will be available in time for “this holiday season.”
