SoundCloud believes that the next big thing on its platform relies on AI and machine learning, as the company announced it has acquired Musiio, which will help SoundCloud’s existing music intelligence capabilities and help the company identify what’s next in music trends and talent.
Musiio’s technology focuses on B2B audio reference search, which means AI that can “listen” to music, automated tagging, and playlisting tools for the music industry. SoundCloud explains the impact of this acquisition: