At HTC’s peak in 2011, the company held a very respectable 8.8% share of the global smartphone market. Since then, the brand has experienced seven consecutive years of declining sales and it now seems that 2019 could become HTC’s eighth year of negative results.
For the month of January 2019, HTC’s revenues totaled $32.7 million. Compared to the same period last year when HTC generated a much more impressive $110 million, this latest figure represents a huge year-on-year decrease of 70.46%. The number also results in a month-on-month decline of 25.63% versus the $44 million generated in December 2018.