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How much are you willing to pay for an Apple Watch?

February 5, 2015

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Last week, Apple announced their first quarter 2015 earnings, and by now you’ve heard plenty about those numbers. The ridiculous numbers. And let’s be clear here: Apple’s giant quarter was ridiculous. Apple has a lot of money in the bank, in their back pocket and plenty of loose change in the couch cushions, too.

So what happens with all that money? Well, Apple will keep doing what their doing, and they’ll keep making more money. We’ll get new MacBooks soon, and we’ll get another version of iOS, too. After that, new iPhones and iPads. New iMacs will be in the mix as well. A lot of those products will get revealed with the echo chamber screaming, “Iteration!” and people wondering how they’ll sell any.

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