Research firm Strategy Analytics is ready with its end smartphone sales report for the last quarter, and things aren’t looking pretty for Samsung, on account of the Apple iPhone 6 and 6 Plus crusade, as well as the Chinese smartphones riseup.
It turns out that Samsung’s share of the world’s smartphone market sales dipped to just 10% in the previous quarter. Yes, you read that right, just one in 10 smartphones sold in Q4 were Samsung ones, according to Strategy Analytics, regardless of the company’s numerous lines and models. Apple, on the other hand, accounted for 48.9% of all smartphones then.
